Designed an intern-focused digital experience for Apple’s Austin campus, created to help new employees seamlessly navigate, explore, and engage with their workplace.

Led the visual design system across the platform, defining layout, color, and overall brand expression to create a cohesive and intuitive experience. Introduced the “Apple Austin” naming convention—aligned with Apple’s ecosystem (e.g., Apple TV, Apple Music)—to establish a scalable and recognizable identity.

Extended the design system across email communications and supporting touchpoints, ensuring consistency across the onboarding journey. The success of the project led to the branding being adopted across additional campus locations, including Singapore and Cork.