My Role

Seeing that our newsletter already leveraged motion design, I extended this approach to the internal communications eBoard. By transforming static content into dynamic, animated visuals, the board became more engaging and interactive for employees.

This update drove a 25% increase in QR code scans, resulting in greater interaction with key initiatives and improved visibility of internal communications. By combining animation, layout optimization, and consistent branding, the eBoard not only captured attention but also improved message retention across the organization, demonstrating the tangible impact of creative design on engagement metrics.