Match Rebrand Initiative

Match underwent a re-branding collaboration with the renowned New York-based design agency, Collins. The result was a fresh and moderately minimalistic look that beautifully showcased Match's extensive experience in the dating industry. As part of the project, I had the exciting responsibility of utilizing the visual elements, including gradients and the newly designed logo, to craft a dynamic Marketing Ad design book. This book serves as a valuable resource for conducting future creative testing across various social media channels. The aim was to explore different approaches and find the most compelling and effective designs to engage our audience and drive brand success. Here are some mockups for Match’s rebrand advertisement initiatives for Google, Youtube, Facebook, Snapchat ads.